Your AI Phone HONOR 400 5G Now Available for Only Php 22,999 with P1M+ Worth of Raffle Prizes!

Experience cutting-edge AI technology and stunning photography with the HONOR 400 5G’s 200MP Ultra-clear AI Camera.

Global technology brand HONOR has officially launched the HONOR 400 5G in the Philippines, priced at an affordable Php 22,999. Designed to elevate smartphone photography and user experience, the HONOR 400 5G boasts a groundbreaking 200MP Ultra-clear AI Camera, versatile AI-powered editing features, and exceptional durability.

“The HONOR 400 5G was created to make advanced AI imaging capabilities accessible to everyone. By combining flagship-level features with affordability, we are empowering users to unlock new creative possibilities and capture life’s most memorable moments in stunning detail,” said HONOR Philippines Vice President Stephen Cheng.

Redefining Mobile Photography

The HONOR 400 features a cutting-edge 200MP Ultra-clear AI Camera System that includes a 1/1.4-inch large sensor, f/1.9 aperture, and dual stabilization (OIS + EIS) to ensure exceptional clarity, even in low-light conditions. A 12MP Ultra-Wide and Macro Camera captures expansive shots, while the 50MP Portrait Selfie Camera delivers professional-grade selfies with lifelike details.

Equipped with the HONOR IMAGE ENGINE, the HONOR 400 offers AI-driven photography innovations like AI Super Zoom, enabling up to 30x telephoto shooting for breathtaking scenery. The AI Portrait Snap and Film Simulation Mode provide creative options for portraiture, while Harcourt Portrait Modes enhance lighting for refined, artistic captures.

AI-Powered Creativity

With advanced AI Editing tools, the HONOR 400 allows users to transform photos into dynamic videos using Google’s Veo 2 model on Google Cloud. The HD Moving Photo feature captures vivid, live moments, while the AI Eraser and AI Outpainting tools simplify editing for everyday users.

Built for Durability and Performance

The HONOR 400 is powered by a 6000mAh Silicon-carbon Battery, offering extended usage even in extreme conditions and maintaining over 80% health after four years of use. With 88W HONOR Wired SuperCharge, the device can charge up to 40% in just 15 minutes.

Powered by the Snapdragon 7 Gen 3 Mobile Platform and the CPU Turbo X Game Engine, the HONOR 400 delivers exceptional gaming and multitasking performance. Its IP66 water and dust resistance ensures reliability, even in challenging environments.

Enhanced Display and User Experience

The HONOR 400’s 5000nit Ultra Bright Display guarantees excellent visibility in any lighting condition, complemented by Dynamic Dimming technology for eye comfort. MagicOS 9.0 enhances productivity with smart AI features like AI Translation, AI Recorder, and AI Writing Tools, making the HONOR 400 a versatile companion for both work and play.

Pricing and Availability

Available in stunning color options—Midnight Black, Tidal Blue and Desert Gold—the HONOR 400 5G is now available for pre-order across the Philippines for only Php 22,999 (24GB + 512GB)! Every pre-order from June 17 to 27, 2025 comes with FREE exclusive items worth ₱9,397, including a JBL Go 4 speaker, HONOR Choice Earbuds Clips, and a Jisulife Pro 1 (available only when you claim on June 28). Plus, pre-order customers get the chance to win a Rolex GMT Master II worth ₱600,000 or a Hermès Lindy Mini Bag worth ₱420,000!

Order now at any HONOR Experience and Partner Stores, and online via Lazada https://bit.ly/Laz_H400_PR, Shopee https://bit.ly/Shop_H400_PR, and TikTok Shop https://bit.ly/TikTok_H400_PR.

To know more about HONOR 400 5G, head on to: https://bit.ly/Web_H400_PR. For more exciting announcements, you may visit HONOR’s website www.hihonor.com or social media platforms: Facebook (Facebook.com/HonorPhilippines), Instagram (Instagram.com/honorph) and TikTok (Tiktok.com/@honorphilippines). To check out HONOR’s complete list of retail stores, go to https://www.hihonor.com/ph/retailers/.

Folk Performances, Job Fair Take Center Stage at SM CAMANAVA Malls’ Independence Day Tribute

Lights and Legacy. A graceful Pandanggo sa Ilaw lit up SM City Valenzuela’s Independence Day showcase.

The spirit of freedom came alive in Northern Metro Manila as SM City Grand Central, SM Center Sangandaan, and SM City Valenzuela mounted a patriotic tribute to the 127th Philippine Independence Day, blending culture and community empowerment in this year’s commemorations.

At SM City Grand Central and SM Center Sangandaan, hundreds of mall employees, tenants, and members of the community gathered for solemn flag-raising ceremonies that kicked off the day’s festivities. The ceremonies were followed by cultural showcases that paid homage to Filipino heritage. At SM City Grand Central, folk dances such as Sayaw sa Bangko and Binasuan drew enthusiastic crowds. Over at SM Center Sangandaan, students and performers delivered a rousing Sabayang Bigkas that echoed the themes of courage and nationalism.

More than just a commemoration of the past, the Independence Day program at SM City Grand Central also paved a way forward for jobseekers. The Kalayaan Job Fair, a major feature of the event, gathered 51 companies offering a total of 3,563 job openings both locally and overseas. With the mall packed with applicants lining up with resumes in hand, the event reflected the true spirit of kalayaan—empowerment through opportunity.

FREEDOM TO DREAM: Over 3,500 local and overseas job opportunities were opened to applicants during SM City Grand Central’s Kalayaan Job Fair. Among those who led the event were (from L-R) SM City Grand Central Senior HR Manager Shella Marie Vito, DOLE CAMANAVA Director Rowella Grande, Caloocan PESO Manager Violeta Gonzales, SM City Grand Central Mall Manager Von Aaron Tan, and Assistant Mall Manager Cenen Pamintuan.

Meanwhile, SM City Valenzuela echoed the same patriotic fervor with its own lineup of traditional performances and Filipino-themed presentations. Its celebration will culminate on June 27 with a job fair focused on overseas employment—offering another avenue for jobseekers to secure a brighter future.

Through vibrant performances and job-generating initiatives, the SM malls in Caloocan and Valenzuela have turned Independence Day into a celebration not only of the country’s freedom but also of its people’s continuing pursuit of progress.

Plug In & Power Up: Why Shoppers are Buzzing About THE LOOP at SM Center Pulilan

If you haven’t been to The Loop at SM Center Pulilan yet, you’re missing out on one of the most exciting gadget hubs in the North. Opened in August 2023, this tech-savvy space continues to draw in a steady crowd of students, young creatives, and digital natives looking to stay ahead in the gadget game.

Located at the mall’s Cyberzone, The Loop—powered by Power Mac Center—has become the go-to spot for everything Apple (and beyond). From the latest iPhones to sleek MacBooks, stylish Apple Watches, AirPods, and essential Android accessories, it’s a one-stop-shop that blends shopping, discovery, and play.

THE LOOP at SM Center Pulilan

But it’s not just about tech—it’s the vibe. With its minimalist design and interactive displays, The Loop is where you can try out your dream gear, get expert advice, or simply chill and browse. Whether you’re editing videos for your side hustle or looking for your next productivity boost, The Loop has you covered.

So yes, it’s been a while since it opened—but it’s still the best-kept tech secret in Bulacan. Don’t just scroll—experience. Visit The Loop at SM Center Pulilan and stay in sync with what’s next.

ITALIAN ARTISTRY FROM APERITIVO TO DINING: Discover Osteria Antica, the First in the Philippines, at SM Podium

The glow of a wood-fired oven, the scent of slow-cooked sauces, and the comfort of a well-prepared meal—Osteria Antica brings bold Italian flavors to Podium Social at SM Podium. With its warm ambiance, the restaurant stays true to traditional recipes, using fresh, high-quality ingredients with a modern flair.

Whether it’s a casual lunch or intimate dinner, Osteria Antica offers a refined yet comforting taste of Italy in the heart of the city.

The Art of Italian Dining

The Wildflour Hospitality Group brings in a new Italian dining concept with Osteria Antica that brings in the charm of traditional Italian osterias with a fresh take on Italian classics. 

With a Valoriani oven for perfectly baked pizzas and a curated selection of Italian wines and handcrafted cocktails, Osteria Antica stays true to tradition while adding a refined touch. Whether it’s a simple, flavorful pasta or a bold Italian classic, each plate delivers rich Italian flavors.

Signature Dishes That Define the Osteria Antica Experience

At Osteria Antica, each dish reflects bold Italian flavors and craftsmanship, from handmade pasta to expertly prepared mains.

The Endive Salad balances crisp textures and bright, citrusy notes, true to the light and vibrant flavors of Italy. 

The Rigatoni Carbonara is a comforting classic, made the traditional way with rich, savory depth. 

To end on a sweet note, the Mascarpone Cheesecake offers a creamy, delicate finish that captures the essence of Italian indulgence.

The restaurant also features Bar Antica, which offers a selection of wines, cocktails, and spirits that pair seamlessly with the menu. 

A New Culinary Destination at Podium Social

A seamless addition to SM Podium, Osteria Antica offers a fresh take on the classic Italian osteria. The restaurant blends tradition with modern touches, creating a space both welcoming and refined. Enjoy the flavors of Italy in an indoor setting adorned with exposed brick walls, wooden tables, leather seats, and floor-to-ceiling glass windows, or on a charming veranda with a cityscape backdrop.

With its inviting atmosphere and commitment to personable service, Osteria Antica adds to the growing dining scene at Podium Social, a vibrant space on the 6th floor of SM Podium with the perfect ambiance for dining and socializing, offering a diverse mix of culinary experiences. As more restaurants open in the area, it continues to establish itself as the top spot for quality dining, offering a mix of familiar favorites and new flavors. This expansion highlights SM Supermalls’ commitment to bringing more dining options to Filipino diners in the heart of the city.

Discover the flavors of Italy at Osteria Antica, now open at Social Podium in SM Podium.

SM Supermalls hosts COMELEC Mall Voting on May 12

Heads up, voters! The countdown to the May 12, 2025 National and Local Elections has begun—and this year, casting your vote just got a whole lot easier.

Voters fill the venue at SM North EDSA during the Barangay and Sangguniang Kabataan Elections in 2023.

In partnership with the Commission on Elections (COMELEC), SM Supermalls is proud to roll out the Mall Voting Program (MVP) in 20 select SM malls nationwide, bringing democracy closer to home—literally.

Gone are the days of sweltering heat and overcrowded school gyms. This May 12, eligible voters assigned to MVP locations can head to their designated SM mall to vote in a secure, accessible, and air-conditioned environment. Whether you’re a busy parent, a working professional, or a senior citizen looking for comfort and ease, the MVP is designed to improve your voting experience—one step (or escalator ride) at a time.

Who Can Vote in the Mall? 

Only voters whose precincts were officially transferred to a mall. This is indicated in the final list from COMELEC.

How Can I Confirm If I Vote in a Mall? 

Check any of the following: 

Voting Hours at the Mall: 

  • 5:00 AM – 7:00 AM — Priority: Seniors, PWDs, Pregnant voters
  • 7:00 AM – 7:00 PM — Regular voting hours

Can I Bring Someone to Help Me Vote? 

Yes, a relative (up to 4th degree) or Electoral Board member may assist.

Can My Companion Vote at the Mall Too? 

Only if their precinct was also officially transferred to the same mall.

Here’s a list of the participating SM Supermalls where you can conveniently vote this coming May 12:

  1. SM City Manila
  2. SM City North EDSA
  3. SM City Fairview
  4. SM City Sucat
  5. SM City Bicutan
  6. SM City BF Parañaque
  7. SM City East Ortigas
  8. SM City Southmall
  9. SM City Cauayan
  10. SM City Baliwag
  11. SM City Tarlac
  12. SM City Batangas
  13. SM City Santa Rosa
  14. SM City Puerto Princesa
  15. SM City Legazpi
  16. SM City Iloilo
  17. SM City Consolacion
  18. SM CDO Uptown
  19. SM CDO Downtown
  20. SM City Butuan

SM Supermalls offers a convenient mall voting experience for the 2025 elections, with 20 SM malls where people can vote.

From Luzon to Mindanao, SM Supermalls is proud to open its doors—rent-free—for the benefit of Filipino voters. And don’t worry, COMELEC’s got the backend handled: trained election personnel, full compliance with electoral rules, and tight coordination for logistics and security.

Why mall voting works

The goal? A smoother, more inclusive voting experience—especially for Persons with Disabilities (PWDs), senior citizens, and pregnant voters. Think ramps, elevators, comfortable seating, and spacious voting areas—all in a familiar and accessible setting.

“We believe democracy should be inclusive, convenient, and secure,” shared Junias Eusebio, Vice President for Mall Operations at SM Supermalls. “By offering our malls as voting venues, we’re not just making it easier to vote—we’re helping empower every Filipino to make their voice heard.”

People sit and observe the proceedings, awaiting the election results at SM North EDSA.

Democracy meets convenience

This isn’t SM’s first time teaming up with government agencies. Through the SM Government Service Express (GSE), select SM malls already offer one-stop access to services like ID processing, permits, and more. The MVP is yet another way SM Supermalls is stepping up to serve the public in meaningful ways.

Plan ahead

Eligible for mall voting? Expect an official advisory from COMELEC about your assigned voting venue. Then, on May 12, head to your designated SM mall, bring a valid ID, and vote with ease.

Let’s all do our part—vote smart, vote safe, and vote comfortably.

SM Supermalls champions MSMEs at SM Dagupan’s Bangus Festival Food Fiesta

Dagupan sizzled with pride, flavor, and Filipino flair as SM Center Dagupan brought the heat to the city’s iconic Bangus Festival with its dynamic Bangus Festival Food Fiesta and up-to-70% summer sale, all while proudly championing local entrepreneurship through SM for Micro, Small, and Medium Enterprises (MSMEs).

In a city known as the Milkfish Capital of the Philippines, the annual Bangus Festival was more than just a celebration — it was a heartfelt tribute to the hardworking people and rich culture that made Dagupan shine. And this year, SM Center Dagupan didn’t just join the party — it elevated it.

In the photo: SM Supermalls Assistant Vice President for Micro, Small, and Medium Enterprises (MSMEs) Royce Cabunag (5th from left), with Department of Trade and Industry (DTI) representatives led by Atty. Joseph Manuel Pamittan (center), along with the MSMEs, at the launch of the Bangus Festival Food Fiesta at SM Center Dagupan in Pangasinan.

From April 25 to 30, SM shoppers and festival-goers enjoyed a feast for the senses with flavorful bangus-inspired delicacies, cultural exhibits, and handcrafted local products — all made possible by MSMEs proudly featured under the SM for MSMEs program.

Freshly packed dried fish from Micro, Small, and Medium Enterprises (MSMEs) attract food lovers.

“The Bangus Festival is a celebration of everything that makes Dagupan special — resilience, creativity, and community. By spotlighting our MSMEs, we’re helping bring their passion and products to a wider audience,” shared Joaquin San Agustin, Executive Vice President for Marketing, SM Supermalls.

Local Micro, Small, and Medium Enterprises (MSMEs) proudly display their finest bangus products.

In partnership with the Department of Trade and Industry (DTI), this event emphasized the role of entrepreneurship in regional growth — proving that when local businesses thrived, communities flourished.

The Bangus Festival Food Fiesta showcases the best of local Micro, Small, and Medium Enterprises (MSME) offerings.

Beyond the food fiesta, mallgoers dove headfirst into the Bangus Festival Sale, where summer finds were up for grabs at up to 70% off — a perfect blend of shopping, savings, and celebration.

The SM for MSMEs initiative continued to be a cornerstone of SM Supermalls’ advocacy to uplift small businesses across the country. By supporting festivals like Bangus, SM reaffirmed its commitment to empowering local talents and traditions, ensuring that Filipino pride and enterprise went hand-in-hand.

A local vendor showcases their delicious bangus treats.

About SM Supermalls 

SM Supermalls, owned by SM Prime Holdings, is the leading mall developer and operator in the Philippines. As a steadfast advocate for MSMEs, SM Supermalls is dedicated to helping Filipino entrepreneurs succeed.

Taste Korea’s Finest: Paldo’s Casual Fine Dining Arrives at SM Podium

Manila just got a taste of royalty with the arrival of Paldo, the first Korean fine dining restaurant in the Philippines, now open at SM Podium. Known for its curated mix of premium dining and experimental concepts, SM Podium is the perfect setting for Paldo’s fresh yet traditional take on Korean cuisine. Owned and brought to life by Ryan Bang, the restaurant delivers a dining experience that’s both casual and refined.

Paldo, which means “eight provinces,” takes its patrons on a journey across South Korea through dishes that represent the country’s rich and diverse food culture. From bold southern flavors to delicate northern specialties, the restaurant brings the heart of Korea to Manila.

At Paldo, the goal is simple: to show Filipinos how kings and queens of Korea once dined, without making it feel intimidating or out of reach. Here, fine dining is made casual and affordable, while still holding on to the elegance and authenticity of royal Korean meals.

Experience the perfect mix of tradition and culinary creativity, where every dish celebrates the finest of Korean cuisine by bringing out its rich flavors and textures. 

One of Paldo’s must-tries is Surasang, also known as the “King’s Meal”—a traditional full-course spread once served to royals and aristocrats during the Joseon dynasty. It features an impressive variety of mains and sides, including Doenjang Jjigae (soybean stew), Dakgalbi (spicy stir-fried chicken), Braised Back Ribs, Royal Modeum Jeon (Korean-style savory pancakes), and Japchae (stir-fried glass noodles). 

For something more curated, try Chef Sam Kim’s Signature Set—a thoughtfully selected lineup of traditional Korean dishes elevated with modern flair. The set includes Briquettes Bulgogi, marinated pork grilled over charcoal, and Doenjang Jjigae, a rich soybean stew with snails, tofu, mushrooms, and vegetables.

Both sets are served with a variety of carefully prepared side dishes, each chosen to round out the meal and bring out the essence of Korean flavors.

Paldo also offers a range of drinks that perfectly suit the bold flavors of each meal, making every bite even more satisfying.

Complementing the food is Paldo’s warm and elegant interior, with wood accents and earth tones that transport diners straight to the heart of a traditional Korean setting—perfect for both casual lunches and special dinners. It’s a great fit for SM Podium, offering a unique and elevated dining experience in one of the city’s top lifestyle destinations.

Visit Paldo at the 5th level of SM Podium and enjoy a unique Korean fine dining concept. Whether you’re gathering for a special meal or simply treating yourself, Paldo brings the rich flavors and traditions of Korea to the heart of the city.

All She Deserves: Unforgettable Quality Time Ideas this #MothersDayAtSM

Celebrate the mother figures in your life with a day full of love, indulgence, and unforgettable experiences—only at SM Supermalls. From food and gifts to well-deserved pampering, this is the perfect place to plan the ultimate day she’ll never forget!

Savor the Moment: Delicious Stops and Global Feasts

From sunrise to sweet endings, here’s your guide to creating the perfect culinary journey.

Start her day with a hearty breakfast at George and Onnie’s in SM Megamall, where Filipino comfort classics are thoughtfully elevated. Then go make her feel like Korean royalty with a flavorful feast for lunch at Paldo, the first in SM at SM Podium, serving authentic Korean favorites with bold flavors

As the day winds down, make dinner something to remember. Go for rustic Italian flavors at Osteria Antica, the first in the Philippines at SM Podium, or treat her to a luxurious spread at Niu by Vikings, available at SM Aura and SM Podium. You can also go and toast to her amazingness at Barcino in S Maison. 

And because she deserves nothing less than a sweet finale, wrap up this delicious day with artisanal pastries from PAUL Boulangerie et Patisserie—the first in PH at SM Aura and PAUL Le Café first in SM at SM North EDSA, also available in SM Megamall.

Gift Ideas: Beautiful Finds for a Beautiful Soul

Make her smile with something she can unwrap and remember. For timeless home pieces, find thoughtful picks at Crate & Barrel—the first in the Philippines at SM Megamall, also available at SM Aura. You can also bring innovation into her everyday with premium appliances from Dyson, available at SM North EDSA, SM MOA, SM Aura, and SM Podium.

For a little extra glow, discover the must-haves at Kiko Milano, the first in the Philippines at SM MOA, also available at SM Megamall and SM North EDSA. You can also spoil her with luxury beauty from Dior Beauty, available at SM Podium, SM MOA, and SM Aura. 

Complete the special moment with elegant jewelry from Charriol, available at SM Podium and SM MOA. For a more personal touch, explore beautiful charms and accessories at Pandora at S Maison, SM Aura, SM Megamall, SM MOA, SM City Fairview, and SM North EDSA.

Pamper Ideas: The Me-Time She Deserves

Treat her to a well-deserved escape fit for royalty. Start with a rejuvenating facial at K Skin in SM North EDSA and SM MOA, or explore personalized skin treatments at Dermstrata Atelier, with locations at SM North EDSA and SM MOA, or give her the gift of radiant skin with world-class care at Belo, available at SM Megamall and S Maison.

For a full-body escape, let her recharge at Mandara Spa, offering serene spa experiences at SM North EDSA and S Maison.

Sometimes a little refresh is all it takes to make her feel even more like herself, so let her enjoy a fresh manicure-pedicure at TOPGEL Nail Salon, available at SM MOA and SM North EDSA. You can also spoil her with a new hairdo at HairShaft Salon in SM Podium or treat her to premium Japan-made lashes at Ayumi Salon at SM Aura, SM MOA, and SM City Fairview.

This Mother’s Day, Make her Feel Loved at SM

From heartwarming meals and thoughtful gifts to the relaxing moments made just for her—everything for Mom is right here at SM Supermalls. So go ahead and celebrate love, laughter, create more meaningful moments this #MothersDayAtSM.

‎ Make it a day she’ll never forget—only at SM, bringing you a #NewEraOfFirsts.

Stay Cool, Shop IRL — SM is your go-to Summer Destination

Let’s be real—online shopping is a tedious task. You spend hours scrolling, add items to cart that you never check-out; and if you ever do, boom: shipping fees, sketchy sizing, delayed deliveries, and worst of all—expectation vs. reality. We’ve all been there.

But this summer, instead of stressing over missed deliveries and incessantly checking for courier updates, why not take a break from the screen and step into something better? An IRL, offline summer at SM Supermalls, where everything you need—and everything you didn’t know you needed—is under one massive, air-conditioned roof.

From food to fashion, workouts to hangouts, SM is the ultimate summer destination. Ready for the real-life glow-up?

1. Free Aircon = Instant Blessing

Let’s start with the obvious: it’s hot. Like, “my room feels like a sauna” hot. At SM, you can escape the heat without stressing over your electric bill. Come chill, hang, and breathe easy this summer—it’s comfort, community, and cool vibes, all in one breezy space.

 2. The Summer Blockbuster You Star In—Only at SM Supermalls

Now picture this: golden hour beams through glass atriums, the buzz of happy crowds in the background, and you—effortlessly owning your main character moment. This isn’t a movie. This is your SM summer.

Whether you’re in the mood for a laugh-out-loud comedy, a dramatic training montage, or a pastel-filtered baking scene, SM’s entertainment zones are your perfect backdrop. Here’s your all-star cast:

SM Cinema

Genre: Epic. Atmosphere: Electric.
The screen lights up, the sound surrounds you. This isn’t just movie night—it’s theatrical immersion. With crystal-clear visuals and surround sound, SM Cinema lets you feel every scene. From superhero sagas to tearjerkers, this is where your cinematic journey begins.

Gootopia (SM MOA, SM North EDSA)

Genre: Whimsical Sci-Fi Meets TikTok Reality Show
Drip, swirl, squish. At Gootopia, you’re the creator of your own slimy masterpiece. This neon-hued, sensory playground is part art lab, part ASMR heaven—and all fun.

PANA Archery (Available in 10+ SM malls)

Genre: Action Drama with a Hero Arc
Pull. Breathe. Release. At PANA Archery, you’re not just playing—you’re training. Channel your inner Katniss or Hawkeye in this thrilling escape that sharpens your focus and unleashes your bold side.

Bakebe (S Maison, SM Aura, SM North EDSA)

Genre: Feel-Good Rom-Com with a Sweet Twist
Imagine baking in a blush-toned café with heart-shaped tools and endless frosting. At Bakebe, you’re not just making desserts—you’re starring in your very own K-drama kitchen scene.

The credits haven’t rolled yet.
At SM, the entertainment doesn’t end when the lights go up. Because here, you’re not just watching the story—you’re living it.

3. Sports, Strength & Style—Unleashed at SM

Feeling the heat doesn’t mean slowing down. This summer, turn up the energy and get moving—whether you’re hitting goals, striking poses, or just vibing in cute athleisure.

Here’s where the sweat meets style:

SM Active Hub

From pickleball to running and beyond, the SM Active Hub transforms open mall spaces into high-energy workout zones. It’s free, fun, and community-driven.

Joining SM Active Hub is quick and easy. Just download the SM Malls Online app and follow these steps:

  • Click the “ACTIVEHUB” banner on the homepage.
  • Select your Active Hub community—whether it’s running, pickleball, or other upcoming sports.
  • Swipe to redeem your membership pass and unlock access to exclusive events, training sessions, and special deals!

SM Game Park

Your ultimate barkada battleground. Aim, shoot, score, and vibe in sleek areas built for serious fun.

SM Skating

Spin, slide, selfie. Whether you’re gliding like a pro or finding your balance, SM Skating lets you live your coolest dreams—literally.

SM Bowling

Retro lanes, cosmic lights, and milkshakes on the side. This is not a regular bowling alley.

4. Dining Goals: Global Flavors You Can Finally Taste IRL

Let’s be honest—no food post or mukbang can beat taking the first bite yourself. And this summer, SM is serving world-class flavors that bring travel to your taste buds.

Burger & Lobster (First in PH, SM Aura)

From London to Manila, this spot brings together juicy burgers and buttery lobsters for a luxe yet laid-back feast.

Rossopomodoro (First in Asia, SM MOA)

Straight out of Naples, this Italian gem delivers chef’s kiss wood-fired pizzas and silky pastas that make every bite a love story.

Paldo (First in SM, SM Podium)

Your favorite Korean instant brand now IRL—with hot ramyun, crispy k-chicken, and K-drama vibes.

Hoshino Coffee (First in Cebu, SM J Mall)

Japanese kissaten realness. Hand-drip coffee, soufflé pancakes, and chill, dreamy interiors that look amazing on your feed.

And this is just the appetizer. At SM, every craving is covered, from street food staples to gourmet surprises. Get ready to taste the world—no flight required.

5. Real Shopping > Endless Scrolling

Skip the cart anxiety and click fatigue. At SM, you see it, try it, love it, and take it home now—no delays, no returns, no drama.

KKV (Biggest in PH, SM North EDSA)

A treasure trove of TikTok-worthy finds—from skincare gadgets to kawaii accessories.

Armani Beauty (First in PH, SM MOA)

Where the runway meets radiance. Luxury foundations, iconic scents, and lipsticks that slay in a single swipe.

Wilson (First in PH, SM MOA)

Performance meets tenniscore. Get kitted out in gear that’s as bold as your game.

Foot Locker (First in Cebu, SM Seaside City)

The sneaker temple has arrived. Drops, classics, and streetwear that walk the talk.

Real shopping at SM hits different—it’s instant dopamine and endless discovery, all in one stylish stroll.

So… Why Are You Still Online?

This summer, your real story doesn’t live in your cart—it comes alive at SM Supermalls. With cool air, global eats, endless fun, and stylish finds, this is your season to show up and glow up.

How SM Prime’s environmental leadership & innovation are continuously powering a more sustainable future for all

For SM Prime, sustainability is not merely a statement, but a strategic imperative that is deeply embedded in the way the company operates. This is demonstrated in concrete outcomes that reflect the organization’s innovation and leadership when it comes to its environmental efforts, continuously delivering measurable progress in advancing sustainability across its developments.

Anchored in its Net Zero 2040 goals, SM continues to strengthen its commitment to environmental sustainability through the scaled deployment of renewable energy solutions in its properties, integrating solar energy to mitigate greenhouse gas emissions and reduce reliance on grid-supplied fossil fuels, while aligning its operations with global climate goals.

As of early 2025, a total of 47 SM Supermalls nationwide are now outfitted with solar photovoltaic (PV) systems, generating a combined peak capacity of 63 Megawatts. These systems comprise 118,313 solar panels installed across mall rooftops, contributing to a measurable reduction in carbon emissions and representing a significant benchmark in the advancement of renewable energy adoption within the Philippine commercial real estate sector.

With the MOA Sky walkway, SM Mall of Asia harnesses solar energy to deliver a combined 3MW of power —enough to run 1,000 escalators a day or power 1,800 homes for a month.

SM Mall of Asia’s MOA Sky showcases a multi-use rooftop with a solar-covered walkway, contributing to their significant renewable energy capacity.

SM Mall of Asia (MOA), one of the company’s flagship developments, exemplifies this commitment through its multi-use rooftop, MOA Sky. Among its features is a solar-covered walkway integrating 555 PV panels, contributing an additional 0.3-Megawatt peak capacity while offering shade to pedestrians. With a total of 11,355 panels now installed, SM MOA’s cumulative solar PV system delivers 3 Megawatts of peak power—enough to operate approximately 1,000 escalators for a day or provide electricity to 1,800 average households for a month.

SM’s renewable energy projects were prominently featured during the 2025 Energy Efficiency Day conference, where SM Engineering, Design, and Development Corporation Vice President Engr. Teodoro Bautista presented the group’s performance and ongoing efforts in operational energy efficiency. The initiative was also a key factor in SM MOA’s recognition as the recipient of the first Sustainable Energy Award for a Private Institution, organized by the Department of Energy, affirming the commercial viability and environmental value of large-scale solar adoption.

Solar-powered parasols at SM City Bicutan’s Sky Garden provide 4–5 hours of nighttime lighting after just 3 hours of daytime charging.

Integrating sustainability, SM City Bicutan offers solar-powered parasols with nighttime illumination in its Sky Garden.

Meanwhile, another SM mall, SM City Bicutan, recently introduced solar-powered parasols within its Sky Garden. These structures, designed with both function and form in mind, utilize solar energy to provide 4 to 5 hours of nighttime lighting after a 3-hour daytime charge. Beyond their energy efficiency, these installations reinforce the importance of integrating environmental considerations into the customer experience.

“Through these initiatives, we are able to significantly reduce our carbon footprint and create long-term operational savings for our malls, while simultaneously introducing innovative solutions towards a greener and brighter future for everyone,” said SM Supermalls President Steven Tan.

SM Prime’s transition to renewable energy is a key component of its climate action strategy under the Net Zero 2040 roadmap. Through systematic decarbonization across its portfolio, the company continues to play a leading role in supporting national and global climate targets while delivering measurable sustainability outcomes that leave a lasting positive impact on the environment.

Design a site like this with WordPress.com
Get started